📱 Social Media

Instagram Caption for a Product Launch

High-engagement Instagram captions for announcing a new product, service, or offer — with hooks that stop the scroll.

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Enter your specific information below to customize the prompt — it updates automatically.

[PRODUCT_OR_SERVICE] — What you're launching

[BUSINESS_TYPE] — Your business

[PRICE_OR_OFFER] — Price or deal

[KEY_BENEFIT] — Main benefit

[TARGET_CUSTOMER] — Who it's for

[WHY_YOU_BUILT_IT] — Origin story

[URGENCY] — Launch urgency

The Prompt

Write 5 Instagram caption variations for launching [PRODUCT_OR_SERVICE] from [BUSINESS_TYPE]. Launch details: - What's launching: [PRODUCT_OR_SERVICE] - Price or offer: [PRICE_OR_OFFER] - Key benefit/transformation: [KEY_BENEFIT] - Target customer: [TARGET_CUSTOMER] - One sentence about why you built/created this: [WHY_YOU_BUILT_IT] - Any launch urgency: [URGENCY] (e.g., "first 20 orders get free shipping," "launch price for 48 hours") For each caption: 1. Scroll-stopping first line (NOT "Exciting news!" or "We're thrilled!") 2. Story or context (2-3 sentences) 3. What they get (specific) 4. Urgency/CTA 5. 15 relevant hashtags Vary the hooks across: question, bold statement, story opener, stat/number, "If you [situation]..."

Paste this into ChatGPT (chat.openai.com) or Claude (claude.ai) and hit enter.

Best for

RestaurantsRetailersService businessesE-commerce brandsLocal businesses

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