automation
What is Loop?
An automation step that repeats an action for each item in a list, such as sending a message for every new row in a spreadsheet.
In plain English
Loops let you process multiple items without building separate automations for each one. If you have a spreadsheet with 50 new customer orders, a loop can iterate through each row and perform the same action — creating an invoice, sending a confirmation email, updating inventory — for every record automatically. This is especially powerful when importing bulk data or processing batches of records at once.